Mascot Records10 Years has premiered the video for “Novacaine,” the lead single from their forthcoming album (how to live) As Ghosts. The clip is streaming now on YouTube.
The video finds a man who, while working a numbing office job, gets stuck in a repeating time loop. Eventually the people around him turn into fuzzy grey outlines of themselves. It’s kind of like a mix between Groundhog Day and a-Ha’s “Take On Me” video, only creepier.
(How to Live) As Ghosts, the eighth studio album from 10 Years, will be released October 27. The band will be touring behind the album this fall with dates alongside Otherwise and Chevelle.
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